I must confess to being a bit of a lurker on the BT forum recently. We're not thinking of trying yet but I find the posts interesting and reading them occasionally definitely makes me feel more confident about trying one day, knowing that support community is there.
So I was quite upset to read that they are going to be closing the BT forum and creating a whole new, separate site. Now, I'm a marketing manager so I can see the commercial sense in this, but it did throw me to think that when my time comes to start thinking about having kids that BT isn't going to be there.
Once I got over that and came to terms with the fact that I will be using a new website for my future baby talk needs, I learnt of the name of the new website. Mumdrum.
Seriously? A word that rhymes with humdrum is the best name the Hitched powers that be could come up with?
There has been uproar about the name over on BT but Hitched have responded saying that it's too late to change it. From my professional experience of creating brands and domain names to accompany them, I don't understand how this can be the case.
It's a shame as the look and feel of the website is fresh and inviting. But the lack of consultation with their key demographic worries me.
So, what do you think? Were you planning on progressing to BT at some point? Would you use a website called Mumdrum? How do you feel about losing the BT forum?